Category Archives: Decision Making

• New Titles and No Meetings

  Posted on February 20, 2012 by TestiVar in Decision Making

  We recently decided to stop having meetings. In a productive meeting, decisions are made. That is the purpose of a meeting. We have a solid commitment to making decisions based on data. We also don’t have a firm management structure at all. Everyone is empowered to make decisions as required. Our last meeting was about [...]

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• Our Priorities

  Posted on February 20, 2012 by TestiVar in Decision Making

  I was tasked with creating the blog entry today because it is a holiday in the three countries where our other team members are located (two different holidays — Yay! Internet business). I didn’t know what I would write about until I read email this morning. One of the emails was from a customer who [...]

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• Versus Glyphius

  Posted on January 10, 2012 by TestiVar in Decision Making, Keywords, Landing Pages, PPC Advertising

  One of the co-founders of TestiVar wrote the very first incarnation of the software we use here way back in 2005. Back then, it was called Glyphius. A Glyphius customer recently wrote to ask if they could do the same thing we can by just using Glyphius. He sent us a copy of the 2005 [...]

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• Making Decisions

  Posted on December 14, 2011 by TestiVar in Decision Making

  As soon as you decide to start an Internet business, you have to start making decisions. What kind of business (ie: what market to address)? What kind of product or service do you want to offer? What will you name your business? What domain name will you choose? Where should you register the domain (ie: [...]

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• Making Right Choices Leads To Profitable Businesses

  Posted on December 13, 2011 by TestiVar in Decision Making

  Every choice you make leads your business toward more profitability or closer to the other side of that profitability line. The reality is that 95% of new businesses fail in their first two years.  Many people blame “lack of capital” as the reason for failure.  The truth is that it was poor choices about how [...]

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• The Narrow Path to Success

  Posted on December 13, 2011 by TestiVar in Decision Making

  An entrepreneur makes decisions. That is their #1 function. Everything else can be delegated. Some CEOs of huge companies function as CEO or board member for several companies. They often spend less than an hour per week on their CEO activities. How? They know that their role is to make decisions. Everything else is delegated. [...]

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